Kinspeak
Kinspeak
Above a sea of clouds at sunrise, a landing page floats like a sheet of sky with three phones on it. One continuous descent: cards lift off the page, the hero phone builds a language picker, and the wordmark rises.
A sky world: a tilted sheet floating over a sunlit cloud deck, a low sun with an anamorphic flare, warm haze on the horizon and cloud wisps drifting in front of the lens. One gentle drifting 14 s take: a descent through the cloud tops, a low glide, a turn, one brief close-up, a rise away, then the wide view still drifting on the last frame.
- Length
- 14 s
- Scenes
- 1
- Device
- iphone
- Style
- abstract
- Camera
- continuous take, crane, tracking, push in, ultra closeup, pull back
//
KINSPEAK — "Speak the language your family speaks." 14 s, 16:9, 1920×1080, one continuous take, no VO.
Kinspeak (fictional) teaches heritage languages — Dari, Pashto, Punjabi, Gujarati, Bengali,
Sindhi — with native voices recorded by families.
LOGLINE. Above a sea of clouds at sunrise, Kinspeak's landing page floats tilted back like a
sheet of sky; three phones stand on it in a fan. We drift down through the cloud tops, glide low
across the page as its feature cards lift off it, push onto the hero phone as its language picker
builds itself and types "Pashto", lean into the chip as it checks, then rise away to the page and
its wordmark over the clouds.
WORLD (1 unit = 1 mm). The page is a free-standing ui3d (480×300 stage → 720×450 mm, ×1.5) tilted
back 50° about x at the origin; a group rig `page-rig` with the same tilt carries the four feature-
card stages in page space (x, y on the page, z = lift off it). Three iPhones (silver, scale 1.1)
stand ON the page's lower third — never through it: an overlay screen is not depth-occluded by a
ui3d panel, so a phone sunk into the page showed its screen over the page. The fan opens outward
(sides yawed ∓22°, 25 mm behind the hero) so the hero's edges stay in front. Below: a 240 m
heightfield cloud deck 2.9 m down (blue-grey troughs, warm-white tops lit from the sun side), linear
fog into a warm horizon band, the sun as a low haze disc + glow far off right (60 m, -1.5 m, -160 m)
with an anamorphic flare anchored on it. Two cloud wisps in front of the lens dissolve as the
camera descends; two white hazes sit under the page's foot so it floats on the deck.
PALETTE. sky #CFE3F5 / #EAF3FB (page #5F97D2 → #A9CBEC → #F6F1E8), ink #0F1B2D, warm sun #FFD9A0,
accent teal-green #1F9D7A (selected states, the streak screen), white cards.
BEATS (reel clock)
0.0–2.8 hook descent through the cloud tops toward the sunrise; the page and the phone fan
small over the deck; sun flare rakes in.
2.8–5.8 glide swoop down and glide low left → right across the page; the four feature cards
rise off it in passing (3.2, 3.5, 4.4, 4.7 — real parallax, own stages);
headline readable; flags hover off the page.
5.8–9.1 push the camera turns onto the hero phone; its screen ASSEMBLES bottom-first
(Continue 5.9, clouds 6.1, grid 6.3, search 6.5, question 6.7, top bar 6.9;
docked by 8.3); the search TYPES "Pash" 8.36–8.72, pause, "to" 8.92–9.08.
9.4–10.3 ULTRA the one ultra close-up: the Pashto chip, lens 50–54° off the glass from the
left, Dari soft in the foreground; 9.62 the chip dips, 9.74 it fills teal and
the check pops.
10.3–11.6 pull Continue is pressed (10.75) as the camera rises away; the waveform on the
lesson phone keeps pulsing, the streak ring breathes.
11.6–14.0 lockup the whole page over the clouds; the text3d wordmark "Kinspeak" rises over the
page's top edge on the music's hit (12.0); ends still drifting.
SHOT BUDGET. Mostly world: descent, glide, pull back and lockup are world keys. Close: the push onto
the hero 7.0–9.1 (world keys aimed at the phone — framing node=pick measured the pieces in flight
and zoomed out). Exactly one ultra close-up (node=pk-grid anchored on the Pashto chip: framing the
34 mm chip itself at fill 160 put the lens 22 mm off the glass, inside `near`, and sliced the
phone). Camera on a screen element: 9.1–10.9 ≈ 1.8 s; on the screen at all ≈ 5 s of 14.
SCREENS. Tailwind HTML in kinspeak.screens/ → screen2ui → pasted; edits to the blocks are the
free-standing stage lines, the feature-card roots shrunk to the card (they were 480×300 cards with
the default dark